Guides.
- Guide · 9 minBFSG since June 2025: what your website has to do nowAccessibility is mandatory: who is affected, which WCAG criteria count, what happens if you don't comply. Explained in practical terms.→
- Guide · 12 minBuilding an online presence: the complete free checklist for the self-employedThe complete free checklist for your online presence: Google Business, directories, social media, website, SEO basics, all step by step.→
- Marketing · 10 minBuilding social media reach without a budget: 12 tips that really workBuild organic reach on Instagram, Facebook & co., with no ad budget at all. 12 proven tips for local businesses.→
- SEO · 11 minDoing SEO yourself: what you can do for free as a beginnerSEO doesn't have to be expensive. With Google Search Console, good copy and a few basics you can achieve a lot yourself as a beginner. Here's how.→
- Web development · 10 minBuilding your own website for free: what options are there really?Wix, Jimdo or WordPress.com: which free website builder is any good? An honest comparison with hidden costs and limits.→
- Google Business · 9 minSetting up your Google Business Profile yourself: free step-by-step guideSet up Google Business yourself, completely free. Verification, photos, description, categories and how to avoid the most common mistakes.→
- Guide · 10 minDigitalisation for small businesses: where to start?Digitalisation doesn't have to be expensive or complicated. Step-by-step guide: priorities, tools, quick wins and typical mistakes.→
- Web development · 11 minOptimising website load time: how to make your site lightning fastCore Web Vitals, image optimisation, caching, lazy loading: everything you need to make your website faster. With concrete tools and instructions.→
- Marketing · 9 minGoogle Ads vs. SEO: which brings more for local businesses?Google Ads or SEO? Costs, ROI and impact compared for local businesses. When each channel pays off and how to combine both.→
- SEO · 12 minAI SEO & GEO: how to get found in ChatGPT and Google GeminiGenerative engine optimisation is the new SEO. How to optimise your business for AI search engines like ChatGPT, Gemini and Perplexity.→
- Marketing · 9 minContent marketing for local businesses: blog, video or social media?Which content format works best for local businesses? Editorial plan, local storytelling and practical tips.→
- Marketing · 10 minSocial media for local businesses: which platform is really worth it?Instagram, Facebook or TikTok? Which social media platform brings local businesses the most? Comparison, content strategies and practical tips.→
- Guide · 10 minGDPR checklist for your website: what to watch out for in 2026The complete GDPR checklist for your website 2026: cookie consent, privacy policy, hosting, contact forms and more.→
- Web development · 9 minResponsive web design: why your website has to be perfect on mobileOver 70% browse on mobile. Why responsive web design is a must, how mobile-first indexing works and what makes a good mobile website.→
- Guide · 8 minOnline booking: why every practice and every salon needs itOnline booking saves time, reduces no-shows and makes customers happy. Which tools exist, what they cost and how integration works.→
- Google Business · 10 minImproving your Google Maps ranking: 10 factors that countThe 10 most important ranking factors for Google Maps: NAP consistency, reviews, photos, categories and more. How to get into the local pack.→
- SEO · 7 minLocal SEO: 8 tips for small businesses that really workWith these 8 local SEO measures you'll move your small business up on Google, without a huge budget. Practical, concrete, doable.→
- Web development · 9 minBuilding a restaurant website: what guests really want to seeWhat does a restaurant website need? Menu, reservations, Google Maps, food photos: everything guests expect and your revenue needs.→
- SEO · 11 minSEO for doctors & practices: more patients through local visibilityLocal SEO for medical practices: how to get found on Google, win new patients and stay GDPR compliant.→
- Google Business · 8 minOptimise your Google Business Profile: the complete guide 2026Step-by-step guide to Google Business optimisation: how your business becomes more visible in Google Maps and wins more local customers.→
- Web development · 9 minWebsite for tradespeople: what needs to be on it and what does it cost?A good tradesperson's website brings in jobs. What needs to be on it, what it costs and which mistakes to avoid: the complete guide.→
- Google Business · 10 minGoogle reviews: how to get more 5-star reviewsMore Google reviews mean more trust and better rankings. 8 proven strategies for more reviews, plus tips on handling negative reviews.→
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Knusperholz · Ludwigsburg · ★ 5.0 on Google
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The stars show the average of my Google reviews. I do not check myself whether reviewers were customers; Google has its own rules against fake reviews.
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